Argyranthemum frutescens 'Purple' (Pot Size 10.5cm) Marguerite Daisy sold by Boma Garden Centre

Argyranthemum Purple brings a deeper, more saturated tone to summer planting, with elegant daisy-like flowers in rich violet-purple shades surrounding warm golden centres. The contrast between the vivid petals and finely cut green foliage creates a striking yet refined display that stands out beautifully in containers and window boxes.The flowers are held above a naturally bushy, well-branched plant, creating a soft dome of colour that feels both structured and relaxed. Its slightly cooler colour palette makes it particularly effective when paired with whites, silvers, and soft pinks—such as calibrachoa, bacopa, or trailing lobelia—for a layered, contemporary look.Flowering continuously from late spring through to early autumn with regular deadheading, it offers long-lasting impact for patios, balconies, and front-of-house displays. This is a plant that adds depth and sophistication to seasonal arrangements without becoming overpowering.